The Film Industry

Looking at film audiences

You can analyse any text by seeing which gratifications it offers, and

this can help you understand why the text was

a) a mainstream or niche success

b) why it appealed to one specific audience and not another.

Uses and Gratifications	Blockbuster	Selfish Giant
Who is the audience for your film? *Primary and secondary audience* *Niche or mass audience*	Primary audience: 300 is a very gory thriller filled with extreme violence. For this reason the primary audience would be mid-teens, late teens and adults. These people would be general fans of the first movie therefore being interested in the second or are general fans of the thriller genre. Secondary audience: This would generally be the friends of the primary audience and also people who are willing to give this genre a try.	Primary Audience: The selfish giant involves shocking scenes of domestic violence and constant bad language. For this reason the primary audience is mid-teens, late teens and adults. These people would generally be fans of intense dramas Secondary audience: This would generally target the friends of the primary audience and also people who have a keen interest in TV drama.
Personal Identity · Finding reinforcement for personal values · Finding models of behaviour · Identifying with valued other (in the media) · Gaining insight into one's self	Satisfies people’s violent tastes. Identifies with the theme of war and may be able to identify with war veterans in a way.	Identifies with lower class Identifies with bully victims Identifies with people dealing with the loss of a friend. Identifies with domestic abuse
Information (also known as surveillance) · Finding out about relevant events and conditions in immediate surroundings, society and the world · Seeking advice on practical matters or opinion and decision choices Satisfying curiosity and general interest · Learning; self-education Gaining a sense of security through knowledge	Taken partially from history 300 comes Corley from the Spartans that lived in the time of ancient Greece. This film teaches us about the attitudes of the Spartan soldiers of that time and how they must have felt.	This is a true story about two boys living in lower class society. This film shows exactly what is going on today in lower class society and how they live, their hard ships and problems that they have to confront. Stealing copper is a real crime and young boys do risk their life trying to get money for their families.
Entertainment · Escaping, or being diverted, from problems · Relaxing · Getting intrinsic cultural or aesthetic enjoyment · Filling time · Emotional release · Sexual arousal	Entertaining thriller filled with gore, action and a great plot. It is extremely entertaining due to the fast paced action and aesthetic enjoyment. There is a variety of themes such as, sex, gore,violence,revenge,power hunger etc.	Extremely entertaining the selfish giant is a wonderful emotional experience that will shock you, make you laugh and make you cry. It gives you and interesting insight into the world of the lower class. It holds themes such as , Violence, bullying, desperation, poverty etc.
Social Interaction and Integration · gaining insight into circumstances of others; social empathy · identifying with others and gaining a sense of belonging · finding a basis for conversation and social interaction · having a substitute for real-life companionship · helping to carry out social roles · enabling one to connect with family, friends and society	There are tons of trailers that have been shared from YouTube onto Facebook. People are getting together with their friends to film their own reactions to the trailer due to the trailer being so intense. People that do not usually talk to each other are finding a mutual interest in this film therefor they are speaking about it and forming a stronger relationship	The selfish giant allows people to empathise with people that are that of lower class. If someone knows of someone who is much like the characters in the selfish giant they allow themselves to become closer to that person. I myself have recently shared the selfish giant on tumblr( a social networking site) and have had people who I haven’t ever met before asking my opinion of the film.

A contemporary fable about two scrappy 13-year-old working-class friends in the UK who seek fortune by getting involved with a local scrap dealer and criminal, leading to tragic consequences.

story line
An official selection at the Cannes Film Festival, The Selfish Giant is a contemporary fable about 13 year old Arbor (Conner Chapman) and his best friend Swifty (Shaun Thomas). Excluded from school and outsiders in their own neighbourhood, the two boys meet Kitten (Sean Gilder), a local scrap dealer. Wandering their town with just a horse and a cart, they begin collecting scrap metal for him. Swifty has a natural gift with horses while Arbor emulates Kitten - keen to impress him and make some money. However, Kitten favors Swifty, leaving Arbor feeling hurt and excluded, driving a wedge between the boys. As Arbor becomes increasingly greedy and exploitative, tensions build, leading to a tragic event that transforms them all.

certificate: 15

7.5 rating out of 10

Country:

Language:

English

Release Date:

25 October 2013 (UK)

Box Office

Opening Weekend:

$2,589 (USA) (20 December 2013)

Gross:

$10,531 (USA)(3 January 2014)

The Film Industry

Tuesday, 4 March 2014

Sound track for 300 rise of an empire

Monday, 3 March 2014

My presentation

Tuesday, 25 February 2014

Looking at film audiences

Tuesday, 11 February 2014

warp

The selfish giant

Thursday, 6 February 2014

The selfish giant

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